Yokkao
![]() YOKKAO Boxing | |
Company type | Private |
---|---|
Industry | Muay Thai, Kickboxing Brand |
Founded | 1 January 2010; 14 years ago (2010-01-01) in Bangkok, Thailand |
Founder | Philip Villa, Doungjaj Tananan |
Headquarters | Bang Sao Thong District, Samut Prakan , Thailand |
Area served | Worldwide |
Products | Boxing equipment, sporting equipment, clothing, accessories |
Services | Manufacturer, Muay Thai Events, fighter management |
Website | yokkao |
Yokkao Boxing is a Muay Thai brand headquartered in Bangkok, Thailand.[1][2]
History
YOKKAO was founded in Bangkok on 1 January 2010 by Philip Villa[3] and Doungjaj Tananan. It began by producing Muay Thai shorts and training equipment. In February 2011, YOKKAO started the YOKKAO Fight Team which sponsors Muay Thai Fighters around the world. The earliest line-up of the fight team included Buakaw Banchamek, Yoddecha Sityodtong, Jordan Watson, Sudsakorn Sor Klinmee, Saenchai P.K. Saenchai, Dzhabar Askerov, Cedric Muller and Liam Harrison.[4] They also partnered up with Muay Thai camps such as Sityodtong.
In November 2011, the company started Muay Thai fight promotion by holding preliminary selections where winners would go on to fight at the first major YOKKAO fight event. The show was titled YOKKAO Extreme and took place on 21 January 2012 at the Forum di Assago in Milan, Italy.[5][6][7][8] The fight events were later briefly titled Muay Thai Combat Mania YOKKAO due to the partnership with Muay Thai Combat before, shortening to the current name with the 9th event on 24 May 2014.
On 11 October 2014, YOKKAO World Titles for 65k g and 70 kg were introduced at YOKKAO 10 & 11. Pakorn defeated Greg Wootton while Jordan Watson took a KO win over Mickael Piscitello to become the first YOKKAO World Champions at 65 kg and 70 kg respectively.[9]
YOKKAO has held fight events in Italy, UK, Hong Kong, China, Argentina, Australia, Mexico and Thailand.[10][11][12][13][14]
YOKKAO signed more fighters into its team over the years including Singdam Kiatmoo9, Pakorn PKSaenchaiMuayThaiGym, Tetsuya Yamato, Manachai, and Yodchai.
On 1 January 2019, YOKKAO updated its logo design.[15]
In November 2020, YOKKAO founder, Philip Villa announced over social media the signing of Rodtang Jitmuangnon, Nuenglanlek Jitmuangnon and Sakaengam Jitmuangnon under a 3-year sponsorship deal.[16]
In February 2021, YOKKAO signed female Muay Thai champions Duangdawnoi Looksaikongdin and Aida Looksaikongdin as well as transgender fighter, Nong Rose Baan Charoensuk.[17]
In March 2021, YOKKAO signed Glory Kickboxing world champion, Petpanomrung Kiatmuu9.
Business model
YOKKAO has training centers around the world through partnership in local gyms. Locations include Australia, Canada, Argentina, the UK, the Republic of San Marino, Croatia, Bahrain, Hong Kong, China, Korea, Malaysia, and Thailand.[18][19]
In September 2013, YOKKAO announced the start of YOKKAO fight events in the UK.[20] The events started formally with YOKKAO 8 on 8 March 2014, at the Macron Stadium in Bolton, UK. The stadium has since become a regular venue for YOKKAO events in the UK.
In early 2016, the company opened the first YOKKAO Training Center in Bangkok. It's located in the centralised district of Sukhumvit and is the official training camp for the YOKKAO fight team.[21]
In February 2017, YOKKAO was featured on CNN for using social media in driving the brand's global exposure.[22][23]
In July 2017, the company announced the establishment of an YOKKAO warehouse in Republic of San Marino.[citation needed]
On 29 October 2018, YOKKAO hosted its first WBC title fight where Manachai fought against Julio Lobo from Brazil for the vacant WBC Muay Thai world welterweight title on YOKKAO 34 in Hong Kong. Manachai won the fight by decision to clinch the championship belt.[24][25][26]
On 8 April 2019, YOKKAO announced that it will host its official event for the first time in Sydney, Australia.[citation needed]
On 18 April 2019, YOKKAO announced the launch of its fighter management branch, YOKKAO Agency.[citation needed]
On 27 July 2019, YOKKAO held its first Ireland event in Dublin where Singdam fought against Craig Coakley for the WBC Muay Thai Diamond Super-Lightweight title.[27][28][29][30] Singdam won the fight via decision to clinch the WBC diamond belt.[31]
Past events
# | Event | Date | Venue | Location |
---|---|---|---|---|
89 | YOKKAO 50 | 8 August 2021 | University of Bolton Stadium | ![]() |
88 | YOKKAO 49 | 8 August 2021 | University of Bolton Stadium | ![]() |
87 | YOKKAO in da Club | 25 October 2020 | The Big Club | ![]() |
86 | YOKKAO 48 | 7 March 2020 | University of Bolton Stadium | ![]() |
85 | YOKKAO 47 | 7 March 2020 | University of Bolton Stadium | ![]() |
84 | YOKKAO Next Generation & Kids | 7 March 2020 | University of Bolton Stadium | ![]() |
83 | YOKKAO 46 | 25 January 2020 | PalaRuffini | ![]() |
82 | YOKKAO 45 | 25 January 2020 | PalaRuffini | ![]() |
81 | YOKKAO Next Generation | 25 January 2020 | PalaRuffini | ![]() |
80 | YOKKAO Kids | 25 January 2020 | PalaRuffini | ![]() |
79 | YOKKAO Fight Night | 30 November 2019 | Via Caselle | ![]() |
78 | YOKKAO Kids | 30 November 2019 | Palasport di Sant'Agnello | ![]() |
77 | YOKKAO 44 | 26 October 2019 | University of Bolton Stadium | ![]() |
76 | YOKKAO 43 | 26 October 2019 | University of Bolton Stadium | ![]() |
75 | YOKKAO 42 | 27 July 2019 | National Basketball Arena | ![]() |
74 | YOKKAO 41 | 27 July 2019 | National Basketball Arena | ![]() |
72 | YOKKAO 40 | 25 May 2019 | Australian Technology Park | ![]() |
71 | YOKKAO 39 | 25 May 2019 | Australian Technology Park | ![]() |
70 | YOKKAO Next Generation Phuket | 3 April 2019 | Bangla Boxing Stadium | ![]() |
69 | YOKKAO 38 | 23 March 2019 | University of Bolton Stadium | ![]() |
68 | YOKKAO 37 | 23 March 2019 | University of Bolton Stadium | ![]() |
67 | YOKKAO Next Generation Kids | 27 January 2019 | PalaRuffini | ![]() |
66 | YOKKAO 36 | 26 January 2019 | PalaRuffini | ![]() |
65 | YOKKAO 35 | 26 January 2019 | PalaRuffini | ![]() |
64 | YOKKAO Next Generation Phuket | 23 December 2018 | Bangla Boxing Stadium | ![]() |
63 | YOKKAO Next Generation Kids | 16 December 2018 | Turin | ![]() |
62 | YOKKAO Next Generation | 16 December 2018 | Turin | ![]() |
61 | YOKKAO Next Generation | 1 December 2018 | Bologna | ![]() |
60 | YOKKAO 34 | 29 October 2018 | Hong Kong | ![]() |
59 | YOKKAO 33 | 29 October 2018 | Hong Kong | ![]() |
58 | YOKKAO 32 | 13 October 2018 | University of Bolton Stadium | ![]() |
57 | YOKKAO 31 | 13 October 2018[32] | University of Bolton Stadium | ![]() |
56 | YOKKAO Next Generation Phuket | 30 September 2018 | Bangla Boxing Stadium | ![]() |
55 | YOKKAO Next Generation Scotland | 22 September 2018 | On-X Linwood Sports Centre | ![]() |
54 | YOKKAO Next Generation Kids | 21 July 2018 | Barnsley Metrodome | ![]() |
53 | YOKKAO Next Generation Sydney | 26 May 2018 | Marrickville Town Hall | ![]() |
52 | YOKKAO Next Generation Kids | 26 May 2018 | Barnsley Metrodome | ![]() |
51 | YOKKAO Next Generation Southampton | 29 April 2018 | Oceana Southampton | ![]() |
50 | YOKKAO UK Open 2018 | 14 April 2018 | Barnsley Metrodome | ![]() |
49 | YOKKAO Next Generation Kids | 31 March 2018 | Grangemouth Sports Complex | ![]() |
48 | YOKKAO 30 | 10 March 2018 | Macron Stadium | ![]() |
47 | YOKKAO 29 | 10 March 2018 | Macron Stadium | ![]() |
46 | YOKKAO Next Generation Scotland | 28 February 2018 | On-X Linwood Sports Centre | ![]() |
45 | YOKKAO Next Generation Kids | 10 February 2018 | Barnsley Metrodome | ![]() |
44 | YOKKAO Next Generation Kids | 26 November 2017 | Barnsley Metrodome | ![]() |
43 | YOKKAO 28 | 15 October 2017 | Macron Stadium | ![]() |
42 | YOKKAO 27 | 15 October 2017 | Macron Stadium | ![]() |
41 | YOKKAO 26 | 28 September 2017 | Hong Kong | ![]() |
40 | YOKKAO 25 | 28 September 2017 | Hong Kong | ![]() |
39 | YOKKAO 24 | 25 March 2017 | Macron Stadium | ![]() |
38 | YOKKAO 23 | 25 March 2017 | Macron Stadium | ![]() |
37 | YOKKAO 22 | 28 October 2016 | Hong Kong | ![]() |
36 | YOKKAO 21 | 28 October 2016 | Hong Kong | ![]() |
35 | YOKKAO 20 | 8 October 2016 | Macron Stadium | ![]() |
34 | YOKKAO 19 | 8 October 2016 | Macron Stadium | ![]() |
33 | YOKKAO Next Generation UK | 8 October 2016 | Macron Stadium | ![]() |
32 | YOKKAO Next Generation Thailand | 16 September 2016 | Sisaket Boxing Stadium | ![]() |
31 | YOKKAO Next Generation Uruguay | 16 November 2016 | Colegio San Juan Bautista | ![]() |
30 | YOKKAO Next Generation Mexico | 24 September 2016 | Arena Xalapa | ![]() |
29 | YOKKAO Next Generation Melbourne | 27 August 2016 | Meat Market | ![]() |
28 | YOKKAO Next Generation Thailand | 29 July 2016 | BIG C Surin | ![]() |
27 | YOKKAO Next Generation Thailand | 31 May 2016 | Khorat Yamo | ![]() |
26 | YOKKAO Next Generation Mexico | 27 May 2016 | Arena Xalapa | ![]() |
25 | YOKKAO Next Generation Sydney | 21 May 2016 | Srg YOKKAO Training Center | ![]() |
24 | YOKKAO Next Generation Thailand | 30 March 2016 | MBK | ![]() |
23 | YOKKAO Next Generation Thailand | 23 March 2016 | MBK | ![]() |
22 | YOKKAO Next Generation Thailand | 22 March 2016 | MBK | ![]() |
21 | YOKKAO 18 | 19 March 2016 | Macron Stadium | ![]() |
20 | YOKKAO 17 | 19 March 2016 | Macron Stadium | ![]() |
19 | YOKKAO Next Generation UK | 19 March 2016 | Macron Stadium | ![]() |
18 | YOKKAO Next Generation Thailand | 17 March 2016 | MBK | ![]() |
17 | YOKKAO Next Generation Thailand | 9 March 2016 | MBK | ![]() |
16 | YOKKAO 16 | 13 November 2015 | Metropolitano | ![]() |
15 | YOKKAO 15 | 10 October 2015 | Macron Stadium | ![]() |
14 | YOKKAO 14 | 10 October 2015 | Macron Stadium | ![]() |
13 | YOKKAO 13 | 21 March 2015 | Macron Stadium | ![]() |
12 | YOKKAO 12 | 21 March 2015 | Macron Stadium | ![]() |
11 | YOKKAO 11 | 11 October 2014 | Reebok Stadium | ![]() |
10 | YOKKAO 10 | 11 October 2014 | Reebok Stadium | ![]() |
9 | YOKKAO 9 | 24 May 2014 | Xinyang Football Stadium | ![]() |
8 | YOKKAO 8 | 29 January 2014 | Macron Stadium | ![]() |
7 | YOKKAO 7 | 19 February 2014 | Pattaya World Boxing Stadium | ![]() |
6 | YOKKAO 6 | 3 January 2014 | Pattaya World Boxing Stadium | ![]() |
5 | YOKKAO 5 | 15 November 2013 | Pattaya World Boxing Stadium | ![]() |
4 | YOKKAO EXTREME 2013 | 26 January 2013 | Forum d'Assago | ![]() |
3 | Muay Thai Combat Mania | 30 December 2013 | Pattaya World Boxing Stadium | ![]() |
2 | Muay Thai Combat Mania | 14 July 2012 | Piazza S. Martino | ![]() |
1 | YOKKAO EXTREME | 21 January 2012 | Forum d'Assago | ![]() |
Champions
Diamond champions
Weight | Champion | Since |
---|---|---|
66 kg | ![]() | 25 January 2020 |
World champions
Current champions
Weight | Champion | Since | Title defenses |
---|---|---|---|
- | - | - | - |
- | - | - | - |
-65kg
# | Date | Champion | Event | Venue | Notes |
---|---|---|---|---|---|
5 | 15 October 2017 | ![]() | YOKKAO 27 | Macron Stadium | defeated ![]() |
4 | 25 March 2017 | ![]() | YOKKAO 24 | Macron Stadium | defeated ![]() |
3 | 19 March 2016 | ![]() | YOKKAO 17 | Macron Stadium | defeated ![]() |
2 | 21 March 2015 | ![]() | YOKKAO 13 | Macron Stadium | defeated ![]() |
1 | 11 October 2014 | ![]() | YOKKAO 11 | Macron Stadium | defeated ![]() |
-70kg
# | Date | Champion | Event | Venue | Notes |
---|---|---|---|---|---|
5 | 15 October 2017 | ![]() | YOKKAO 28 | Macron Stadium | defeated ![]() |
4 | 25 March 2017 | ![]() | YOKKAO 23 | Macron Stadium | defeated ![]() |
3 | 19 March 2016 | ![]() | YOKKAO 18 | Macron Stadium | defeated ![]() |
2 | 21 March 2015 | ![]() | YOKKAO 12 | Macron Stadium | defeated ![]() |
1 | 11 October 2014 | ![]() | YOKKAO 10 | Macron Stadium | defeated ![]() |
Training center
YOKKAO Training Center Bangkok is the official YOKKAO gym located in the downtown of Bangkok, Thailand. It was opened in 2016 when it became the home and training camp of the YOKKAO Thailand Fight Team. The gym is also opened to the public for training.[33]
YOKKAO Training Center Bangkok has hosted professional fighters and celebrities for Muay Thai training including UK Muay Thai fighter, Liam Harrison, Joe Jonas and Cole Whittle of American pop band DNCE,[34] and fashion model Mia Kang.[citation needed]
Fight team
Saenchai
Singdam YOKKAOSaenchaiGym
Yodchai YOKKAOSaenchaiGym
Superlek Kiatmuu9
Petpanomrung Kiatmuu9
Rodtang Jitmuangnon
Nuenglanlek Jitmuangnon
Sakaengam Jitmuangnon
Liam Harrison
Spencer Brown
Tetsuya Yamato
Agency fighters
Saenchai
Singdam
Yodchai
Manachai
Superlek Kiatmuu9
Petpanomrung Kiatmuu9
Rodtang Jitmuangnon
Nuenglanlek Jitmuangnon
Sakaengam Jitmuangnon
Spencer Brown
Notable alumni
Buakaw Banchamek
Saenchai
Singdam Kiatmuu9
Sudsakorn Sor Klinmee
Yodsanklai Fairtex
Pakorn PKSaenchaimuaythaigym
Superlek Kiatmuu9
Manachai
Kem Sitsongpeenong
Sitthichai Sitsongpeenong
Phetmorakot Wor Sangprapai
Rungravee Sasiprapa
Aikpracha Meenayothin
Liam Harrison
Daniel McGowan
Jordan Watson
Spencer Brown
Tim Thomas (kickboxer)
Fabio Pinca
Houcine Bennoui
Karim Bennoui
Mickaël Piscitello
Giorgio Petrosyan
Armen Petrosyan
Marco Piqué
Sanny Dahlbeck
Andy Souwer
Abraham Roqueñi
Ognjen Topic
Dzhabar Askerov
Tetsuya Yamato
Yi Long
Qiu Jianliang
Fang Bian
Dzhabar Askerov
Frank Giorgi
Jonathan Haggerty
Craig Coakley
See also
References
- ^ "Muay Thai looks to the future". MSN.
- ^ Karacs, Sarah (14 February 2017). "The Muay Thai brand using social media to take the fight to its rivals". CNN. Retrieved 15 May 2017.
- ^ "Yokkao Founder Philip Villa: Passion, Intuition, Vision". Muay Thai Citizen. 3 September 2020. Retrieved 12 September 2020.
- ^ "Yokkao Extreme". Muaythaitv. Retrieved 4 May 2018.
- ^ "Yokkao Extreme 2012: Buakaw Por Pramuk vs Dzhabar Askerov". Muay Thai Blog - News, Articles, Videos of Muay Thai, K1 and MMA. 4 September 2011. Retrieved 4 May 2018.
- ^ "Yokkao Extreme promoter Stefania Picelli talks about her upcoming venture with Yokkao Boxing - Muay Thai Authority". Yokkao Extreme promoter Stefania Picelli talks about her upcoming venture with Yokkao Boxing - Muay Thai Authority. 1 July 2011. Retrieved 13 December 2018.
- ^ "YOKKAO EXTREME - Muay Thai - 2012 FORUM ASSAGO MILANO - 21 Gennaio". www.k1rules.com. Retrieved 13 December 2018.
- ^ "Muay thai". win.ilguerriero.it. Retrieved 13 December 2018.
- ^ Reid, Roberto (28 October 2014). "Yokkao 10 & 11 highlights: the Power of a Dream! - MMA Plus". MMA Plus. Retrieved 4 May 2018.
- ^ "World Muaythai Council » Yokkao 25 and 26 in Hong Kong". www.wmcmuaythai.org. Retrieved 4 May 2018.
- ^ "Yokkao 9: Muaythai vs Shaolin Kung Fu". Muay Guy. 25 April 2014. Retrieved 4 May 2018.
- ^ Aripez, Steven (27 August 2015). "Yokkao 16 set for Argentina on November 13th". Muay Thai Authority. Retrieved 4 May 2018.
- ^ "STEFANIA PICELLI CO-ORGANISATRICE DES YOKKAO EVENTS PREND LA PAROLE". www.muaythaigalaxy.com (in French). Retrieved 13 December 2018.
- ^ Veniero, Angelo (14 October 2018). "Yokkao, lo show dei record!". Fighting Zone Italia (in Italian). Retrieved 13 December 2018.
- ^ "YOKKAO Debuts Brand New Logo". Muay Thai Citizen. 2 January 2019. Retrieved 2 January 2019.
- ^ "Rodtang Jitmuangnon Signs Sponsorship Deal With YOKKAO". Fight Record. 24 November 2020. Retrieved 27 November 2020.
- ^ "Philip Villa Signs Transgender Fighter Nong Rose to Yokkao Fight Team". LA Progressive. 22 February 2021. Retrieved 18 March 2021.
- ^ "Bad Company are sponsored by Yokkao. - Bad Company". Bad Company. 18 May 2017. Retrieved 4 May 2018.
- ^ Asia, KFit. "Join KFit to experience your favourite activities near you". access.kfit.com. Retrieved 4 May 2018.
- ^ "Yokkao and Stefania Picelli sign a multi-year contract with Supershowdown to held Yokkao events in UK!". Muay Thai Blog - News, Articles, Videos of Muay Thai, K1 and MMA. 21 March 2014. Retrieved 4 May 2018.
- ^ "Gym Review: Yokkao Training Center Bangkok - Muay Thai Citizen". Muay Thai Citizen. 4 December 2017. Retrieved 4 May 2018.
- ^ Karacs, Sarah (14 February 2017). "The Muay Thai brand using social media to take the fight to its rivals". CNNMoney. Retrieved 13 December 2018.
- ^ "How Social Media is Driving this Sports Brand - MMA Public Relations". Everything-PR: Public Relations, Marketing and Social Media News. 21 February 2017. Retrieved 13 December 2018.
- ^ "Manachai險勝盧保奪WBC泰拳金腰帶". 東方日報 (in Chinese (Hong Kong)). Retrieved 13 December 2018.
- ^ "Manachai Claims WBC Title With Win Over Julio Lobo". Muay Thai Citizen. 1 November 2018. Retrieved 13 December 2018.
- ^ "Vidéo YOKKAO 33 & 34 : MANACHAI champion du monde WBC, victoires pour SUPERLEK, SINGDAM et Abdelnour ALI KADA". Muaythaitv (in French). Retrieved 13 December 2018.
- ^ Kane, Mick (28 April 2019). "Craig Coakley faces Singdam at the first Yokkao Muay Thai event in Dublin". FIGHTMAG. Retrieved 26 September 2019.
- ^ Tan, Kay (24 July 2019). "Singdam vs Coakley title bout to headline Yokkao 41-42 | The Fight Nation". Retrieved 26 September 2019.
- ^ "::WBC MUAYTHAI (OFFICIAL WEBSITE)::". www.wbcmuaythai.com. Archived from the original on 2 November 2019. Retrieved 26 September 2019.
- ^ "Fight Preview: Singdam vs Coakley WBC Diamond Title Bout". Muay Thai Citizen. 21 July 2019. Retrieved 26 September 2019.
- ^ "Singdam Captures WBC Glory in Ireland". siamfightnews. Retrieved 26 September 2019.
- ^ "Joe Craven vs. Jake Purdy set for Yokkao's October event - Fight Record". Fight Record. 4 May 2018. Retrieved 4 May 2018.
- ^ "YOKKAO Training Center Bangkok - 2020 All You Need to Know BEFORE You Go (with Photos)". Tripadvisor. Retrieved 27 October 2020.
- ^ "DNCE Joe Jonas and Cole Whittle meet YOKKAO Team in Bangkok!". YOKKAO. 30 November 2018. Retrieved 27 October 2020.
External links
- Official Website