Samantha Chapman

Samantha Chapman is an English makeup artist based in London and Norwich. Sam is married to Welsh director, Ryan Andrews.

Chapman attended the College of West Anglia, taking a two-year BTEC in Make-up and Hairdressing tutored by Louise Young.^[1] In addition to her work as a freelance make-up artist, she runs make-up courses with her sister, Nicola Haste. In October 2008, Samantha started a channel on YouTube under the name of 'Pixiwoo' on which she and her sister post hair and make-up tutorials from Avant Garde to Natural looks as well as reviews on various beauty products.^{[citation needed]} She is a mother of two young girls with her former partner Danny. She lives in Norwich, England. She has two brothers, Jim, who runs a YouTube channel under the name Jim Chapman, and John, who co-runs The Lean Machines YouTube channel.

Chapman has been a make-up artist for more than a decade. She was part of the UK M·A·C Pro team, often travelling for shows such as the Milan and Paris fashion weeks. Chapman has also worked with celebrities such as Paul McCartney, Peaches Geldof, Ashley Tisdale, Charlotte Church, Myleene Klass, Liberty Ross, Val Kilmer, Zac Efron, Neve Campbell, and Lily Cole.

Chapman was contacted by Paris Presents (the makers of Eco Tools and other beauty products) to develop an affordable make-up brush line called "Real Techniques." The brushes are cruelty-free, made of synthetic Taklon and not tested on animals. Each brush head is hand-cut and the brush collection works with a wide variety of make-up products from powders to creams and liquids.^[2]

The brushes have won awards from Xposé, CoolBrands, Allure and Influenser for the standard of their brushes.^{[3][better source needed]}

Years active2007–2020GenreBeauty and makeupSubscribers2.12 million^[4]Total views326.02 million^[4]

Creator Awards
	100,000 subscribers
	1,000,000 subscribers

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Last updated: 5 October 2020

In October 2008, Sam Chapman began producing make-up tutorials on YouTube under the name, Pixiwoo. Her sister, Nicola, joined her soon after. Together, they have produced over five hundred videos for this channel. The videos include tutorials and reviews of various beauty products. The Chapman sisters are also currently running five-day make-up courses from their Norwich make-up studio. In 2020, Sam announced her retirement from the beauty community and creating content on any platforms as a job.^[5] The Pixiwoo YouTube channel no longer exists.^[6]

PixiwooMadness
YouTube information
Channel	PixiwooMadness
Years active	2010
Genres	Beauty and makeup vlogs behind the scenes
Subscribers	307 thousand[7]
Total views	26.64 million[7]
Creator Awards 100,000 subscribers
Last updated: 5 October 2020

The Chapman sisters created a separate channel named 'Pixiwoo Madness' to which they upload various videos that they did not want on their main channel. The videos on this channel also include a few make-up tutorials, most of which were developed for Avon. ^{[citation needed]}

RealTechniques
YouTube information
Channel	realtechniques
Years active	2011–present
Genre	Beauty and makeup
Subscribers	317 thousand[8]
Total views	29.82 million[8]
Creator Awards 100,000 subscribers
Last updated: 5 October 2020

Chapman began another channel specifically to promote and provide information concerning her Real Techniques brush line. On this channel, she demonstrates how to use each brush and how to create various looks with the brushes. This Channel helps viewers to create and achieve the look using the Real Technique brush line. At the end of 2020, The Chapman sisters parted ways from the Real Techniques brand.^[9]

• "Video: Norfolk YouTube sensations Tanya Burr, Jim Chapman, The Lean Machines and Pixiwoo talk about their online success". Eastern Daily Press. 7 April 2014. Archived from the original on 24 September 2014. Retrieved 18 September 2014.
• "Samantha And Nicola Chapman – Stylist.co.uk homepage – Stylist Magazine". Stylist. Archived from the original on 3 September 2014. Retrieved 18 September 2014.
• Ella Buchan (3 February 2014). "'We're not exactly Gisele': YouTube stars Pixiwoo on why anyone can be beautiful". Daily Express. Retrieved 18 September 2014.
• Get The Gloss. "GTG meets Pixiwoo's Sam and Nicola Chapman". Retrieved 18 September 2014.
• "An Interview With...Sam Chapman from Pixiwoo". 23 June 2013. Retrieved 18 September 2014.
• "VIDEO: Norwich Pixiwoo sisters reach one million subscribers on YouTube – Makeovers". Norwich Evening News. 30 April 2013. Archived from the original on 3 September 2014. Retrieved 18 September 2014.
• "Beauty Video How-To: YouTube's Samantha Chapman (AKA One Half Of Pixiwoo!) Show You How To Do Mila Kunis' Glam Eye Makeup: Lipstick.com". Glamour. 10 August 2011. Retrieved 18 September 2014.
• "Meet Pixiwoo: The sisters who can make you look like Kim Kardashian". OK!. Archived from the original on 16 April 2014. Retrieved 18 September 2014.
• Pixiwoo's channel on YouTube
• PixiwooMadness's channel on YouTube
• RealTechniques's channel on YouTube
• Samantha Chapman on Twitter
• Official Samantha Chapman Website