Margo Buchanan-Oliver

New Zealand economist

  • Media vitae in morte sumus : patterns of life and death in the English mediaeval morality drama : with special reference to the play Mankind  (1989)

Margo Buchanan-Oliver (20 March 1952 – 25 April 2018)[1][2] was a full professor in the Faculty of Business and Economics at the University of Auckland in New Zealand.[3]

Academic career

Buchanan-Oliver completed a PhD at the University of Auckland in 1989 with a thesis titled Media vitae in morte sumus: patterns of life and death in the English mediaeval morality drama: with special reference to the play Mankin.[4] She rose to full professor and head of the Department of Marketing in the Faculty of Business and Economics at the University of Auckland.[3]

Selected works

  • Davis, Robert, Margo Buchanan-Oliver, and Roderick J. Brodie. "Retail service branding in electronic-commerce environments." Journal of Service Research 3, no. 2 (2000): 178–186.
  • Lindgreen, Adam, Robert Davis, Roderick J. Brodie, and Margo Buchanan-Oliver. "Pluralism in contemporary marketing practices." International Journal of Bank Marketing 18, no. 6 (2000): 294–308.
  • Colgate, Mark, Margo Buchanan-Oliver, and Ross Elmsly. "Relationship benefits in an internet environment." Managing Service Quality: An International Journal 15, no. 5 (2005): 426–436.
  • Davis, Robert, Margo Buchanan-Oliver, and Roderick Brodie. "Relationship marketing in electronic commerce environments." Journal of Information Technology 14, no. 4 (1999): 319–331.
  • Bulmer, Sandy, and Margo Buchanan‐Oliver. "Visual rhetoric and global advertising imagery." Journal of Marketing Communications 12, no. 1 (2006): 49–61.

References

  1. ^ "Record for Margo Buchanan-Oliver". Auckland Council. Retrieved 4 January 2020.
  2. ^ "Margo Buchanan-Oliver". The New Zealand Herald. 5 May 2018. Retrieved 24 May 2022.
  3. ^ a b "Professor Margo Buchanan-Oliver – The University of Auckland". 28 January 2018. Archived from the original on 28 January 2018.
  4. ^ Buchanan-Oliver, Margo (1989). Media vitae in morte sumus : patterns of life and death in the English mediaeval morality drama : with special reference to the play Mankind (Doctoral thesis). ResearchSpace@Auckland, University of Auckland. hdl:2292/56191.
  • Publications by Margo Buchanan-Oliver at ResearchGate


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